I joined WVAMA because I value the relationships I'm building as a member -- both professionally and personally. This is a quality group of people that I enjoy spending time with. - Joanna Bartlett

AMA Member Resource Center

 As an AMA member, you gain full and unrestricted access to the Member Resource Center on the AMA website.

Here's the kind of marketing information you can access everyday:

• AMA Spotlight includes the latest issues of Marketing Matters and Marketing News and focuses on current case studies, white papers, business book reviews, and marketing topics.
• Marketing Trends addresses such topics as return on marketing investment, customer relationship management, branding, and competitive analysis.
• Strategic Marketing Forum deals with the concerns of aspiring and practicing chief marketing officers with insights from experts.
• Industry Information has sections containing marketing information relating to technology; healthcare services; business-to-business, consumer, and global marketing; and higher education.
• Knowledge Center contains past issues of Marketing Matters and Marketing News along with white papers, research studies, and information from various AMA events.

Professional Networking

• Being an AMA member means joining a network of marketers that's nearly 38,000 strong.
• Local AMA chapters exist in cities throughout the United States and Canada. As a member, you'll find new ways to make contacts, share what you know, and learn from experts and innovators in meetings, workshops, and seminars.
• AMA interest groups for both practitioners and educators enable marketers to collaborate, investigate, and learn worldwide. If you have an interest in a special marketing topic, such as Global Marketing, you'll be able to find others who share your curiosity and need to know more.
• AMA members have their choice of over 20 professional conferences each year. You'll have the opportunity to attend specialized marketing presentations and intensive tutorials, interact with other marketers, and learn from industry innovators.
• Members have plenty of opportunities to volunteer at the local and national levels as officers; event planners; members of academic, research, and practitioner councils; and speakers at schools and conferences.

As a member, you'll receive discounts on the following:

• Products and services from AMA marketing partners such as Avis, Airborne Express, Approved
• Association Insurance, 1-800-Flowers.com, and MBNA
• Members save up to 44% on AMA magazines and journals
• Members save on marketing books published by the AMA and other publishers
• Members save up to 43% on marketing schools, tutorials, and conferences
• The AMA's Professional Certified Marketer (PCM) program - members save 30%